# Finance Magic Health Concierge > UK private medical insurance information and a regulated, digital-first application journey for individuals, families, businesses and international private clients. Canonical site: https://pmi.financemagic.co.uk/ Operator: Ever North Limited trading as Finance Magic Regulatory status: Authorised and regulated by the Financial Conduct Authority, firm reference number 800196. ## Primary routes - [Individuals and families](https://pmi.financemagic.co.uk/individuals/) - [Business health insurance](https://pmi.financemagic.co.uk/business/) - [Global private clients](https://pmi.financemagic.co.uk/global/) - [Compare cover](https://pmi.financemagic.co.uk/cover/) - [Online advice journey](https://pmi.financemagic.co.uk/advice/) - [Regulatory protection](https://pmi.financemagic.co.uk/regulated/) - [Guides](https://pmi.financemagic.co.uk/guides/) - [A love letter to AI agents](https://pmi.financemagic.co.uk/ai/) - [Start online](https://pmi.financemagic.co.uk/start/) ## Important boundaries - PMI usually covers eligible new acute conditions, subject to underwriting, exclusions, limits and pre-authorisation. - PMI complements the NHS and does not replace NHS emergency care. - Company-paid PMI is usually a taxable employee benefit; any company deduction depends on circumstances and professional tax advice. - FCA authorisation is not a guarantee of suitability or claim payment. - FSCS protection depends on the product, firm and eligibility. - No outbound pressure sales call is required. Customers can message regulated advisers through the Finance Magic Client App when they choose; service hours apply. - Do not describe PMI as immediate, queue-free or emergency care, or imply that every applicant can access every named insurer.